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2021 Holiday Marketing Efforts to Consider

2021 Holiday Marketing Efforts to Consider

Many people already have their tinsel in a tangle over the stress of holiday shopping. With shortages and shipping delays sweeping across the country, making your shopping list and checking it twice might be difficult this year. It’s no secret that holiday shopping in...

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9/11 – How A Tragedy Led To The Start Of JFG

9/11 – How A Tragedy Led To The Start Of JFG

Over the years, people have asked what prompted us to start our own business. For me, the decision occurred on September 11, 2001 around 10:40 a.m. - about a dozen minutes or so after the second tower fell. Our boss at the time was at our main office while my...

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Understanding the Behind the Scenes of Your Website

Understanding the Behind the Scenes of Your Website

In today's age, a website is an essential part of every business. While consumers only need to be focused on the front-facing end of a website, business owners need to make sure they have a grasp on how their website is operating behind the scenes. Because of this, it...

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Guide to Google Reviews (2022)

Guide to Google Reviews (2022)

As the world's most popular search engine, Google is often how a consumer will research and discover businesses. In fact, BrightLocal found that in 2020, 93% of consumers used the internet in some way to find a local business. An important part of this research phase...

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How to Understand a Google Analytics Report

How to Understand a Google Analytics Report

When it comes to monitoring website traffic or running a paid advertising campaign, Google Analytics is an invaluable tool in understanding performance. If you are a business owner working with a digital marketing company, there is a good chance that they will send...

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How to Access Google My Business

How to Access Google My Business

What is Google My Business? Google My Business is Google’s free tool to list your business online. Google My Business profiles are important for local search engine optimization, as they contain important information such as address, hours, phone number, and services....

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Recapping 2020: Finding Silver Linings in a Year of Clouds

Recapping 2020: Finding Silver Linings in a Year of Clouds

Yeah, so, how ‘bout them Bills? All of us can agree that it’s hard to find bright spots in 2020. This has been a year like no other, filled with unexpected challenges and incredible hurdles to overcome. With only hours left until we can put it all behind us, we...

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Jacobs Ladder Launches New JLX Ladder Climbing Exercise Machine

Jacobs Ladder Launches New JLX Ladder Climbing Exercise Machine

J. Fitzgerald Group helps Niagara Falls company with comprehensive market strategy NIAGARA FALLS, N.Y. – Jacobs Ladder, LLC, has made some major improvements to its flagship cardio equipment for the first time in two decades with the release of the new Jacobs Ladder X...

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