Having a blog on your site gives you a place to easily update news about your business or organization, provide updates on ongoing campaigns or initiatives and write about your own expertise in the marketplace. This allows you to emphasize your knowledge and differentiate what you offer from competitors. That is, if you use it. For many businesses, keeping up with blogging is a difficult prospect, but JFG’s writers can help you take control with ongoing blogging on your behalf.
Blog Writing for Business
Blogging is a unique and highly valuable tool to help your business website perform. Blogs written about engaging or high-interest topics have a greater chance to rank or help your website improve visibility around relevant keywords. Your blog can also show site visitors that you are the expert in the field they want to work within, whether for your high-caliber services or your cutting-edge products. Your blog is your own soapbox – but only if you use it.
At JFG, we know how to write in a way that captures the attention of your audience while also benefiting your site’s visibility in search engine results. We work closely with you to ensure we understand your business and your topics, allowing us to complete the research necessary to write from a place of confidence and expertise on your behalf. Blogs are also written in your voice and tone, meaning that whether you tend to position yourself as a confident expert or a relaxed and laid back authority, we’ll write in a way that matches your brand.
With JFG posting on your behalf, you stay as involved in blogging as you like. You can decide on topics, provide references and quotes, and receive draft copy for approval before posting – or stay completely uninvolved and let us handle all of it for you. Trusting our experts allows you to worry less about finding the time in your busy schedule and more about handling the other needs of your business day to day. Our writers have backgrounds in journalism, public relations, corporate marketing and extensive web copywriting experience, meaning you get blogs written by experts to highlight your expertise.
Let’s Get Blogging
Whether you are just getting started with blogging, want to learn more about how it can benefit your business, or know you need some help to keep up with a regular schedule, JFG is here to help. Call us today or fill out a contact form online and let’s chat about your blogging needs.