Digital Awareness & Engagement Campaign

HD Financial Specialists

HD Financial Specialists is a boutique group of specialists offering a wide range of financial services, including tax planning and preparation, Medicare solutions, and financial and estate planning.

Being in the competitive realm of finance, they turned to JFG for help improving their online visibility.

Tactics

  • Search Engine Optimization
  • Organic Social Media & Boosted Posts
  • Branding
  • Website Development

Solution

JFG optimized HD Financial’s website content and technical structure to increase visibility and ranking organically on Google. The Google Business page was claimed and optimized with service offerings to further increase local presence.

JFG also took over organic and boosted social media, greatly expanding HD Financial’s voice and reach on platforms such as Facebook and LinkedIn.

Results

HD Financial Specialists has seen year-over-year growth in all areas of its digital presence, including increased website traffic and more engagement on social media.

38%

Increase in Organic Website Traffic in 2023

48%

Increase in Facebook Reach in 2023

280k

Facebook Boosted Post Reach in 2023