Branding Campaign & Website Development

Window & Door Solutions, LLC

Window & Door Solutions, LLC, is Western New York’s premier destination for custom Pella® windows and doors. Their team originally began working with JFG years ago to revitalize their brand identity, across both traditional and digital media realms. They needed a modern look and strong brand message to help them stand out among rising competition and the big retail stores.

Tactics

  • Traditional Media Advertising
  • Print Mailers & Other Print Collateral
  • Organic & Paid Social Media
  • Website Development & Maintenance
  • Google Ads
  • Landing Pages

Solution

After helping Window & Door Solutions develop cohesive branding and an updated look, JFG began to spread the word to prospective Western New York customers through an extensive mailer campaign and other print materials.

On the digital end, given the strong shift toward e-commerce and digital bookings, JFG worked with Window & Door Solutions to launch a new website that further expanded upon the look and feel developed for the mailer campaign. The site was built with a modern look and a strong emphasis on product imagery, and it was optimized for the best user experience and easy navigation.

JFG also created a social media presence and digital ads strategy, consistent with the rest of the marketing efforts, ensuring a single, cohesive message that instantly demonstrates the elite knowledge, professionalism and service provided by Window & Door Solutions.

Results

Since partnering with JFG, Window & Door Solutions has seen awareness, engagement and lead-generation metrics increase consistently year over year.