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Social Media: Being in the Right Place at the Right Time

Social Media: Being in the Right Place at the Right Time

Updated July 11, 2019; originally posted Sept. 14, 2016 In social media, timing is everything. Having your message received by the largest audience possible offers the greatest opportunity for your postings to have high engagement and create meaningful connections...
7 Ways to Write Quality Social Content — Without Clickbait

7 Ways to Write Quality Social Content — Without Clickbait

Writing clickable social content is one thing. Doing it without resorting to clickbait is another. Here, we share seven ways you can make your social content more clickable, provide clear value to readers, and compel them to click through to your website. Know Your...
Holiday Marketing Checklist

Holiday Marketing Checklist

As of this writing, Christmas is just 10 days away and holiday marketing is still going full steam ahead. Email inboxes all over the world are being flooded with promotions for last-minute holiday deals, not to mention the display ads crowding every website and...

Three Digital Marketing Mistakes Your Company Needs To Avoid

Once upon a time, digital marketing was considered a “fad” or an element within the marketing mix that was a “nice to have” but not a “need to have.” As we’re nearing the end of 2016, if your business doesn’t participate in any form of digital marketing, you’re behind...