some random thoughts
Marketing in 2017: A look back at what worked in an ever-evolving landscape
2017 has been an interesting year in the world of marketing. The shifting of priorities for marketers was a consistent theme throughout nearly all aspects of the brand promotion and advertising realm, and businesses had to be vigilant to stay ahead of the curve. Let’s take a look at a few highlights that stood out as important trends for the year.
Looking through the Looking Glass at 2018
As we wind down 2017, now is the time to start looking forward. Many organizations and businesses spend December mopping up year-end projects, reviewing successes and failures, and planning ahead for what to do and how to do it in the new year.
Ryan Yaeger Joins J. Fitzgerald Group as Copywriter and Digital Content Strategist
New team member Ryan Yaeger joins JFG’s staff. He is responsible for writing and editing compelling content across all marketing channels.
Cornerstone CFCU Takes Humorous Approach to Mobile Banking in Latest TV Campaign
Marketing effort features all-too-common mobile phone mishaps in four short video spots – produced by J. Fitzgerald Group for a local credit union.
New Website Designed for Stella Niagara Education Park by JFG
Stella Niagara Education Park, a 108-year old educational institution that combines classroom learning and outdoor education for a holistic learning experience, has introduced a new website at stella-niagara.com – designed by JFG.
JFG Introduces The Space Between – Western New York’s Dynamic Training and Ideation Workspace
Learn more about JFG’s newest venture. Then, set your brain free and let us help you come up with your next big idea.
JFG Designs New Website for Buffalo’s Tri-Main Center
Designed by JFG, Tri-Main’s new website features modern, full-screen design, and navigation – making user interaction easier for visitors and current and prospective tenants.
Four Tips to Spike Creativity Fast All Summer Long
At JFG, we enhance our creativity through these tips so we can effectively deliver for our clients while maintaining a healthy, clear mind.
Five Ways to Become More Productive
Have you ever tried to accomplish several goals or requests throughout the day, but always fall short? Don’t worry, we have you covered. In order to conquer daily objectives, you must become more productive. Here at JFG, we have five unique tips to stay focused all-day long.
A Good Night’s Work: 6 Nonprofits, 14 Marketers, 24 Hours, 32 Projects
Thank you! JFG’s tenth-anniversary CreateAthon sprouted some big ideas for social good. We finally got some sleep, so we thought we’d tell you a little bit about the work that was created during our 24-hour creative blitz.
UBMD Orthopaedics & Sports Medicine Unveils New Website, Designed by JFG
Learn how JFG helped UBMD Orthopaedics & Sports Medicine design and launch their new website at ubortho.com.
Local Media Shows the Spirit of Western New York by Supporting CreateAthon
Western New York’s tenth annual CreateAthon event is less than a week away and the generosity of our media partners has been astounding.