Blog
Deadline Fast Approaching for Western New York’s Only CreateAthon Event
JFG’s annual 24-hour creative blitz supporting area nonprofit organizations is coming soon! The deadline for area nonprofit organizations to apply for free advertising and marketing services is June 12, 2017 at 5:00 p.m.
Twenty-Four Hour Creative Blitz to Provide Several Local Nonprofits with Free Marketing Services During CreateAthon10
Applications are open for CreateAthon®, JFG’s annual 24-hour event that provides free advertising and marketing services to area nonprofit organizations. Celebrating its tenth year in Western New York.
7 Ways to Write the Perfect PR Pitch
Good public relations is foundational to any good business. But most entrepreneurs know very little about public relations and how it has shifted over the years — and even less about how to actually pitch a story to members of the media.
12 Ways Your Website Redesign Project Can Go Wrong — And How to Avoid Them
Designing a new website is an exciting prospect. It’s the perfect opportunity to create the website of your dreams — complete with a beautiful design and new functionality.
Nicole Bender Joins JFG as Media Director
J. Fitzgerald Group has announced that Nicole Bender has joined its staff as Media Director.
8 Ways to Boost Facebook Likes
Facebook revolves around the ubiquitous “like” — so it’s no surprise that anyone with a Facebook Page wants more of them.
JFG Launches New Microsite for UBMD Physicians’ Group
As UBMD Physicians’ Group prepares to open a location in the Conventus building on the Buffalo Niagara Medical Campus, JFG was pleased to design and launch a new microsite to help patients stay informed about the move. The new site is located at www.ubmdconventus.com.
How to Create Online Surveys — and Get People to Take Them
Online surveys are great ways to collect actionable data from your target audience. Nowadays, it seems like everyone offers them, creating a flood of them and leading to a decrease in participation rates.
Celebrating Our 16th Year with Style
This year marks JFG’s 16th. We were founded on Dec. 31, 2001 and opened in the aftermath of an historic snowstorm that brought more than 80 inches of snow to Buffalo. Running a business for 16 years is no small feat. So when Jack Martin, our president, and Carmel Cerullo-Beiter, our vice president, decided that a logo should be created to commemorate the occasion, they turned to JFG Art Director Aaron Niziol.
Click the title of this post to read the full article
Creative Development
Brainstorming, Creative Concepts, Copywriting, Graphic Design
Brand Development
Brand Identity/Development, Marketing Strategies & Planning, Naming/Tagline Development, Logo Development
JFG Designs New Website for Lockport’s Historic Palace Theatre
When Lockport’s Historic Palace Theatre needed a new website design and corresponding marketing collateral, they applied to be part of J. Fitzgerald Group’s 2016 CreateAthon, our annual 24-hour blitz of pro bono work for local non-profit organizations.
Click the title of this post to read the full article.