Blog

J. Fitzgerald Group has been helping with nonprofit marketing efforts for two decades. Our involvement in the national CreateAthon network has given us the opportunity to engage with numerous...

Your current inbox is likely full of newsletters. That’s no surprise since email marketing is still a leading trend when it comes to digital marketing. If you believe email marketing is dead, trust...

This year celebrates the 20th Anniversary of J. Fitzgerald Group (JFG). What does that mean to you personally and professionally? Well, professionally it means I’ve stayed here longer than all of my...

As we settle into 2022, some people are focused on drinking green juice and renewing our gym membership while others are drinking a glass of wine and renewing their Netflix subscription - to that...

It’s safe to say that 2020 was highly unexpected and, as 2021 comes to a close, the same could be said about this year as well. Over the last two years, our world has drastically shifted, and as a...

Many people already have their tinsel in a tangle over the stress of holiday shopping. With shortages and shipping delays sweeping across the country, making your shopping list and checking it twice...

Over the years, people have asked what prompted us to start our own business. For me, the decision occurred on September 11, 2001 around 10:40 a.m. - about a dozen minutes or so after the second...

This is a cautionary tale about a small business getting hacked. We tell this to show that it can happen to anyone and to give you a few tips that may prove helpful. When you start a business, it’s...

In today's age, a website is an essential part of every business. While consumers only need to be focused on the front-facing end of a website, business owners need to make sure they have a grasp on...

As the world's most popular search engine, Google is often how a consumer will research and discover businesses. In fact, BrightLocal found that in 2020, 93% of consumers used the internet in some...

When it comes to monitoring website traffic or running a paid advertising campaign, Google Analytics is an invaluable tool in understanding performance. If you are a business owner working with a...

What is Google My Business? Google My Business is Google’s free tool to list your business online. Google My Business profiles are important for local search engine optimization, as they contain...