Health Care

Health care is a complex field all on its own. Patients seek out providers to help in a variety of situations, ranging from minor illnesses to serious conditions. They may also need assistance in a variety of other situations, such as necessary medical equipment, elder care and specialist support. Fortunately, we’re well-versed in health care marketing.

We’ve Got You Covered

Marketing for health care is a complex endeavor – and it’s ever-changing. Device manufacturers want to offer solutions that help people live healthier, happier lives. Hospitals and health care providers want the best possible equipment so they can deliver outstanding care to their patients. And patients want providers who will help them in times of need. Fortunately, we’re well-versed in health care marketing and branding.

We Speak Your Language

The heart of medical marketing lies in understanding. You need a company that speaks your language and can quickly communicate the benefits to your core audience – whether that is to a hospital, medical practice or directly to the patient. Your consumers want to know where they can find the best products, the best care and the best support – count on us to deliver the best marketing solutions to make sure they find you.

Our portfolio covers a range of clients, spanning from medical device manufacturers to regional physician groups to hospital networks, testing and imaging centers, and even continuing care and elder care facilities. We understand the nuances and challenges of creating a campaign that tells a story without violating HIPAA requirements or medical marketing restrictions, and we have the metrics to prove our success.

Professional and Practiced

Customers and patients turn to you for successful outcomes. And that’s what you should expect from a health care advertising partner. At JFG, we take an approach for medical marketing and branding that is similar to that used by most doctors – first diagnose, then treat. We start by looking at a new partner’s current health care marketing, advertising and branding efforts, assessing the areas that are successful and identifying room for improvement. Once we’ve performed an evaluation, we can then start to prescribe a course of treatment. Schedule your consultation today and let’s develop an approach that leads to healthier marketing outcomes.

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J. Fitzgerald Group

12 W. Main St.
Lockport, NY 14094
716.433.7688

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Western New York’s only dynamic, creative training and ideation workspace.

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